Terence Neale is a director, born and raised in Johannesburg, who has established himself as a distinctive voice in commercial and music video direction. In 2017, he became the first ever South African director to win a Grand Prix at the Cannes Lions for the adidas commercial ‘Original Is Never Finished’. Marked by an unconventional dystopian perspective, Terence offered a fresh and subversive treatment of streetwear brands unlike what had come before. 

Since then, he has made his mark in the commercial film industry directing for high-profile brands Coca-Cola, Apple, Facebook and Hugo Boss. In 2018, he collaborated with creative partners John x Hannes on the topical award-winning ‘Above The Noise’ campaign for Beats, noteworthy for its emotive storytelling.

His latest work epitomizes his talent as a visual storyteller, top performance director, and great collaborator, with the ability to find the right approach for every project.

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